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Blog

  • HEX And CLSC Announce Collaboration

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    We are proud to announce the release of a collaboration consisting of 3 new products with CLSC, the famed Los Angeles streetwear brand.

    “We are big fans of what Josh is doing with CLSC,” says Dan Maravilla, HEX Co-Founder. “So it was great being able to work with him and add his eye for style to these products.  Our tastes are very similar and our brands are even similar in age, which just made the whole thing a great experience.”

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    “I wanted to work with a Bag company that I actually supported,” says Josh Vides, CLSC Founder.  “I’ve owned numerous Hex items, so it only felt right to team up with them for this project.  I wanted to utilize various black materials with red accents.  I believe the CLSC supporter lives an active lifestyle and I wanted to make sure the materials would not only hold up, but also provide a very complimentary look.”

    The collection features premium black ripstop, accented with coated canvas and reflective elements.  There are 2 brand-new styles: The Backpack, and the Carry Bag, as well as a CLSC twist on the popular Sneaker Duffel.  New custom zipper pulls and lining round out the trim, while HEX’s signature #DeviceReady gear pockets are perfectly incorporated into the designs. The HEX x CLSC Collection is priced from $59.95 to $189.95.

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    The collection will drop at shophex.com and clsclife.com as well as the two brand’s retail shops first, and then will be available at fine retail partners across the country.

    About CLSC

    Established in 2010 by Joshua Vides, CLSC ( kla-sik) is an independent brand based out of Los Angeles that offers clean cut timeless goods. Born to create higher standards in quality and innovation, CLSC has quickly grown into a lifestyle brand stocked in some of the most coveted retailers around the world.  More information on CLSC can be found at www.clsclife.com , Facebook, Twitter, and Instagram.

  • New Beginnings: HEX Opens On Broadway In DTLA

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    We have wanted to open our own retail store for quite a while now... and we just did it!

    For our first store, it only made sense to locate it in Los Angeles.  After researching several neighborhoods, we decided we wanted to be a part of the revival of Broadway in LA’s historic core.  Broadway has the history, energy and vibe we were looking for – we just needed to find the right space.

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    One thing Broadway noticeably boasts is a very high concentration of vintage theaters.  As the true center of downtown during the rise of the motion picture industry, the twelve theaters built along along this six-block stretch of Broadway still remain, and are the only concentration of old movie houses left in the United States.  This also makes Broadway the first and largest theater district recognized on the National Register Of Historic Places.  Given our roots in music and the arts, we quickly knew that we would love to hang our shingle at one of these theaters, if at all possible.

    That opportunity arose at the Tower Theater on Broadway and 8th Street, and we ran with it.  The Tower Theater was built in 1927 and designed by S. Charles Lee in the Renaissance Revival style.  The theater opened with the silent picture The Gingham Girls, starring Lois Wilson and George K. Arthur.  The Tower is notable for being the first theater in Los Angeles to be wired for sound to play talking pictures.  It was the location of LA premier of the ground-breaking talking picture The Jazz Singer, starring Al Jolson, in which he introduced the famous phrase, “You ain’t seen nothin’ yet” into the American lexicon.
    The theater has served in many capacities over the years and has made notable appearances in many films including The Omega Man, The Mambo Kings, The Last Action Hero, Fight Club, Coyote Ugly, Mulholland Drive, The Prestige, and Transformers to name a few.

    Now HEX can be added to the illustrious history of the Tower Theater!  We want to carry on the rich tradition of this beautiful building as we bring it with us into this new phase of our brand story.  Typically HEX, we kept the design clean and minimal.  We added warmth through wood and vintage inspired lighting and incorporated elements of steel, concrete, and mid-century design through our mix of appointments and fixtures.  There is even a patch of the old terrazzo flooring visible near the front window, which we kept as a reminder of our link to the building’s history.

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    So come down and check us out the next time you are in Los Angeles.  We think you will enjoy what we have put together as well as being able to visit some of our Broadway neighbors including The Ace Hotel, Acne Studios, A.P.C., Tanner Goods, Urban Outfitters, BNKR, Oak, Umami Burger – and soon Cos, Han Kjobenhavn, and Mykita will open up shop as well.  It’s a great time to be involved in the next chapter of LA’s downtown historic core.  See you soon!

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  • HEX Pops Up At Reed Space With NYC Prime HEX Meet

    We recently teamed up with Jeff Staple for a Pop-Up at Reed Space.  On May 7 we celebrated the opening of the shop with an amazing 3-part event in NYC.
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    First, we held an Instagram photo contest where photographers could enter their favorites shots of New York.  We selected 10 winners, and their photos were printed and displayed gallery-style at the event for everyone to see.

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    Next, the standing room only crown got to check out a massive selection of HEX gear along with information and history about our brand before moving on to phase 3 of the event - the photo walk.

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    We partnered with NYCPrimeShot for NYCPrimeHEXMeet which started at Reed Space and then took over 100 shooters around the city and over the Williamsburg Bridge grabbing epic captures along the way.  It was a great time with great people that lasted well into the night.

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    The whole event was a blast - as you can see!  Our Pop-Up is now open, so be sure to stop by Reed Space at 151 Orchard in NYC to check it out.  Thanks to everyone involved for helping us make this happen.  Cheers, NYC!

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    Images by @thecougarmilk

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