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Tag Archives: HEX

  • From The Street To The League By: Moi Martinez

    Our good friend Moi Martinez recently got the opportunity to continue shooting SLS: Street League Skateboarding, a game changing contest series where street skaters can win some serious money. Moi is amazing at what he does and continues to progress and master his craft. He has been kind enough to share his story and some amazing shots from the first stop of SLS held right here in LA.

    Processed with VSCOcam with f2 preset

    My Camera and Skateboard were all I needed to keep me off the streets. Growing up in South Central LA I had seen it all. Once I picked up a board I started seeing things from a different point view, a few years later I picked up a camera and the view changed again.

    Torey_nyjah last year sls

    Cole-blunt copy

    This year I actually had the opportunity to once again shoot Street League Skateboarding. This was all made possible by a good homie Fred Van Schie over at FVS Media. I've always been hyped about Street League, I would see these guys rip on the live web casts and be stoked on how the pros would skate these gnarly obstacles with such ease. It’s a much different vibe in person, witnessing the action happening a few feet away from you. Being able to photograph these special moments was so unreal and an experience I'll never forget.


    That day started with making sure all my lenses, cards and batteries were ready and charged in my camera gear bag. Rushing to get breakfast somewhere near the event, then rushing thru media check in. I don't know why I was rushing, I wasn't even late. I actually showed up and hour early before the practice run on purpose because I have a weird tendency to be hella early for everything.


    Once practice had started most of the guys were out cruising the course. I started pulling out my camera equipment checking my settings, taking a few test shots of some of the guys. Then, what I like to do before the event opens to the public, is walk around and scope out the arena’s nosebleed seats looking for the best spots to get a shot of the whole course.


    It’s finally game time and the camera I chose to use was a Nikon D7000. My lens of choice is a Sigma 70-200 2.8 I sometimes switch out a Tamron 28-75 2.8 but always end up switching back to my Sigma 70-200 2.8 it just handles well and captures faster, sharper images. I start off shooting some of the guys like Ryan Decenzo, Torey Pudwill & Chris Cole.

    Cole-swfs360k copy

    Decenzo-air copy

    After the Diamond Best Trick contest I went to the Street Leauge media room to meet up with the FVS Media crew. The atmosphere was crazy, everyone was so focused and in the zone getting everything up, live and online. The Eye-Fi mobi pro made my job that day so much easier, I was able to upload photos directly from my camera to my iPhone/laptop via wifi. I pulled up my photos to show the guys from FVS media and we discussed which photos from the day would work best for different social media platforms and picked out which ones they liked the most. I trip out on how much hard work it takes for everyone to come together and run a live event like Street League. I feel so blessed to be a part of something this big and I couldn't be more thankful. Shout out to the Street League crew for the great experience, and a BIG shout out to Fred Van Schie and to HEX for supporting me since day one

  • The HEX Bus Pops Up At Active Rancho w/ Guy Mariano

    This past weekend we had a HEX pop up shop at Active Ride Shop's Rancho Cucamonga location. We were fortunate enough to get one of the best skaters in the game, Guy Mariano to come hang with us for the day. HEX recently launched at Active and we wanted to offer a promotion that would benefit Active and the local Rancho skaters. The first 30 people to buy a HEX backpack got a ticket for a skate session with Guy at Active's private skatepark...pretty sick! A lot of kids showed up and we started the day off right with a few games of skate.





    Guy, showing us how to properly land a 360 shuv it.


    Had to bring the BBQ! We grilled a bunch of hot dogs for everyone to keep the energy going.


    They don't call it a pop up shop for nothin'...we show up, pop open the doors and we're good to go!


    The perfect place for a hot dog and drink didn't last long!


    Thanks PBR! You made the day that much better.


    Checking out some old rip clips.


     The squad relaxing after a few games of skate. Man it's hot out in Rancho!


    Time for a flat-bar sesh!




    The Rancho location got one of our huge gondola displays and we had a ton of stock on hand to get these kids back to school in style!

    3P1A2776 3P1A2773 3P1A2780


    Solid crew. Thanks to everyone that came out and supported. Great hanging and skating with everyone!



     Guy signing some Active x Girl x Guy boards for fans. Classy.



    Taking a quick break before heading over to the Active HQ for a private sesh at their indoor skatepark.


     James catching a stylish 360 flip.


     Guy warming up with a feeble on the rail.


     Little dude, big kickflip.


     Guy with a perfect nosegrind down the hubba.


     Rancho store manager Casey locking into a perfect smith grind.


     360 Lipslide. Had to get a few GoPro clips in there...


     Raise 'em up! Frontside air tail slapper.



     Guy signing one of the HEX posters we brought for everyone.


     What a great day! Thanks to everyone that came out and supported HEX and Active. Thanks to Guy for hanging out all day and skating with everyone. This will be one for the books! Until next time...

  • Field Report: Taliesin West



    I recently had a great chance to get my architectural fix when I was able to tour Frank LLoyd Wright's design school and studio, Taliesin West.  Located in Scottsdale, Arizona, Taliesin was dubbed "West" as it was his winter home, as opposed to his studio and home in Wisconsin - which was dubbed "East" after the birth of this Arizona property in 1937.  Today the facility houses the Frank Lloyd Wright School Of Design as well as the Frank Lloyd Wright Foundation.


    The main design studio at Taliesin West



    Interior spaces were built behind thick cement and rock walls to insulate against the heat

    Sometimes it is hard to remember that such a premier talent in design, and someone who had such a marked influence in the modernism movement, was born over a century ago in 1867.  He created Taliesin West as an experimental space to house his apprentices in 1937 as it was believed that the dry desert air would benefit his health.


    There was nothing else around when Taliesin West was built and that frontier feeling still exists today


    Wright pioneered the idea of using local materials so that his spaces would fit into the environment around them, and Taliesin West is no different.  It used stone from the rocky hills it sits on for the walls and cement mixes.  Keeping in mind there was no electricity out in this area and that no heavy machinery was used in its construction only further amazes.  Wright would have his students, who lived on site, gather their own materials and build their own structures with their own hands.  Many of these structures were never intended to be permanent - something highlighted by the fact that none of the structures on the campus have foundations - the rock walls themselves served as strength and structural support.  Designated a National Historic Landmark in 1982 means that maintenance and conservation efforts will remain employed to keep the structure for generations of designers in the future to see.



    Architects still study and work at the facility today


    Frank Lloyd Wright lived and worked here until his death in 1959.  He was well known for always being dressed to the nines, despite the desert heat.  Many of his most famous works were designed in the studio at Taliesin West, including the Solomon Guggenheim Museum in New York City.



    I always enjoy seeing the works of master artists and designers - whether they be architectural, industrial, visual, etc.  They inspire us to think new thoughts and show us that reality today does not have to be reality tomorrow.


  • Agenda Long Beach 2015

    This past week we were back at one of our favorite trade shows: Agenda. We had a new booth, a ton of new gear to show off and great staff to make it all happen. A lot of accounts, athletes and photographers stopped in to check out the new gear and say hello. We have a lot of big things in the works and you can get a sneak peek in some of the photos. Enjoy!


    We gave the booth a mid-century modern vibe and kept it very inviting with a huge couch in the middle for accounts to stop by and check out our brand new Spring '16 catalog. If you were not able to make the show, please contact your rep and we will get a new catalog sent your way.


    A quick look at the future. Check out some of the new fabrics and shapes before they are released next year.



    Master lens-man Van Styles stopped in to catch up and check out our new DSLR bags that will be available very soon! Is that a carry on roller duffel I see?


    We cruised outside of the convention center to check out Transworld's "Snap The Gap" Contest. Rad concept, a street gap that can be moved to different lengths. So rad to see everyone destroy this thing, when there is cash for tricks...why not! Dane Vaughn warming things up with a big kickflip.


    Brad Cromer busting out an impossible and taking home some cash.


    TJ Rogers making a switch frontside bigspin look too easy. So much style!


    Lizard King keeping things interesting with a kickflip curb clipper. He definitely got some cash for that one! Who purposely clips a landing...only Lizard.


    Dashawn Jordan steezin' out a hardflip and making some money. We didn't stay for the whole thing, but things got wild with a 14 foot kickflip and 16 foot ollie. Peep #snapthegap for the footage!


    Back in the booth our friend Guy Mariano couldn't get enough of the new gear!


    DJ Mariano dialing in his skills with a special set at the HEX booth. Follow Guy on Instagram @guymariano for some HEX giveaways these next weeks.


    The Chief himself, Jamie Thomas cruised by to hang with the crew and check out the new gear. Stoked to be working with Jamie on some upcoming projects as well! Well that's a wrap, two days went by way too fast and it was great catching up with everyone. See ya next time!

  • Field Report: Pow! Wow! Long Beach


    If you are a frequent visitor to this blog, then you know how we feel about art.  Art does something to us, something that we all need, but is difficult to describe.  Something positive.  Street art, in particular, is such an amazing and interesting medium.  The talent is undeniable and the fact that it is so public makes it accessible to everyone.  It also creates thought and discussion around what qualifies as art.  Does it have to be in a museum to be art?  Is graffiti art or is it vandalism?  Who gets to decide what is of cultural value and what needs to be scoured away?  For all these reasons and more, street art is special and engaging.  So when we heard that Pow! Wow! was literally painting Long Beach, we knew where we would be.

    Take a look and see what some of today's most talented artists were up to, we enjoyed every minute!


    The HEX Bus was there as Benjie Escobar was getting his mural going.


    Me with John Pangilinan in front of the Pop-Up Shop.  Nice color, BTW

    Andy Song rehearses with the band at the School Of Music


    Hueman working on her piece in collaboration with Madsteez


    Madsteez himself in front of his labor of love


    Tools of the trade


    Tristan Eaton going up


    Here's the blueprint.  Easy, right?


    Coming to life


    James Jean


    Fafi's signature style


    Really dug this by Aaron De La Cruz



    Bumblebee in progress


    This spot gets a facelift, courtesy of Cryptik



    Push getting it done on this massive wall



    The HEX Bus fits right in!

  • Catching Up With Elephant Stone At Levitation Vancouver


    Vanessa Tam is a freelance marketing consultant and lifestyle writer based in Vancouver, Canada.  An all around music lover and friend of HEX, she takes every opportunity to attend as many live music events as possible.  Vanessa met up with Montreal based Psych-Pop band Elephant Stone at Levitation Vancouver and here is how the conversation went:

    Levitation Vancouver is our version of the Austin Psych Fest music festival produced in collaboration with Timbre Concerts, a local concert production company.  Along with live performances happening all day at Malkin Bowl, a scaled replica of the Hollywood Bowl in LA, the party continues throughout the night at select venues in the city.  The festival boasts a solid curation of both local and international artists celebrating psychedelic, pop, electronic, shoegaze, metal and experimental music.

    I was stoked to be able to sit down to chat with Rishi Dhir from Elephant Stone, with a cameo by Christian Bland from The Black Angels, after their set.  Influenced by bands such as The Beatles and Primal Scream, Elephant Stone incorporates traditional Indian instruments like the sitar and the tabla into their psychedelic sound.  Outside of Elephant Stone, Rishi has toured around the world with bands such as The Black Angels as one of the most sought after bass and sitar players in the genre.  Scroll down to check it out our interview below.


    Rishi Dhir and Christian Bland

    Vanessa: So this is your first time in Vancouver eh? Welcome!

    Rishi (Elephant Stone): Thank you!

    V: So I read somewhere that you were first inspired to pick up the sitar when you were traveling with your family in India?

    R: True?

    Christian Bland (The Black Angels): False!

    R: Correct! I grew up listening to a lot of Indian music and you know, we also grew up on The Beatles.

    C: Yeah and we were exposed to The Rolling Stones.

    R: Yeah and all those bands.  The sitar was just something that's always been there, and everyone wants to own a sitar correct?

    C: Oh yeah, I wish I could get a left handed one...

    R: And it just so happens, you're in India.  So what are you gonna do?  Buy a sitar.  So in India, I bought a sitar.


    Elephant Stone

    V: So here at Levitation, you're sharing a stage with The Black Angels, whom you went on tour with as a bassist in the past.

    R: True?

    C: Yes, that is a true statement.  Haha!  What a job Rishi did.

    R: Man, what a time.  That was in 2012!  My second child was born and I was like, awesome!  Then Christian called me and said, wanna tour Europe with us?  I was like okay!  Then I was on the road for a year.

    V: Awesome!  So are you still lending your sound to other bands or is Elephant Stone your main focus musically?

    R: Elephant Stone, but...

    C: Yeah we're mainly focusing on Elephant Stone

    R: Haha!  Yeah it's true!  Elephant Stone is my baby, but I'm always interested in collaborating with bands.



    Elephant Stone

    V: I read somewhere that when you were touring with The Black Angels, their music influenced your musical style and also influenced Elephant Stone.  In a positive way of course.

    R: Now there's a lot of truth to that because Three Poisons (Elephant Stone’s third LP), have you heard my record? *looks at Christian*

    C: Yeah!

    R: You have? No you haven't!

    C: Yeah I have!

    R: Sing a verse!


    R: Yeah so during 2012, playing with him (Christian Bland) for a year, I learned a lot.  These guys are a phenomenal band.  Like one of the first songs on our record, that riff, that could've been an Angels riff.  It's funny because I wrote the riff thinking of you (Christian Bland) playing it.  I was like, ugh, it sounds too much like the Angels!  Then I put it on a sitar and it sounded more like Elephant Stone.  So yeah, I had a lot of influence from these guys from touring with them.


    Elephant Stone

    V: I read somewhere that your main goal when writing a new song is to create the perfect pop song.

    R: Well yeah, every song should be your best song.  You always want to refine your craft, so I always want to write a better song.  You don't want to release stuff that's not the best thing you could make.

    V: I feel like, especially in music now, there's a lot of pressure on artists to constantly just pump out stuff.  Not necessarily good stuff, but just volume.  Because people's attention span, especially on blogs or on Soundcloud, it's so short.

    C: I mean, I don't know.  I guess you just gotta play what you enjoy.

    R: I don't know.  I think it's too unfiltered, music right now.  I think the industry needs people to tell bands that's not the best you can do.  Like the last record we did,  Three Poisons, we pretty much recorded ourselves.  Now I look back on it and i'm like, it sounds like it's pre-production when it released.  So to answer your question, yes I do believe people need to filter their music and that people are putting out too much music right now.

    C: Yeah, it's hard to weed through the good stuff.


    The Black Angels

    V: What are your favourite festivals that you've played in your career so far?

    R: Well, I've played a lot of festivals with these guys (The Black Angels).  I would say Coachella was great.

    C: Yeah, oh that was really cool!

    R: Harvest Festival was really cool too; that was in Australia.

    V: Last question:  What's going on with the rest of your summer?  Are you guys touring a lot?

    R: No, we're not touring much.  We're in pre-production for the new record.  So we're recording in September then we're coming back to play California in November.  So yeah, I don't want to tour much this year, I just want to make the best record I can make, no matter what.

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